Jeans - history, modernity, recent trends
In 1969, the magazine "American Fabrics" published a article in which he predicted that in the very near future jeans would be transformed into one of the most fashionable goods…

Continue reading →

Jeans - history, modernity, recent trends
In 1969, the magazine "American Fabrics" published a article in which he predicted that in the very near future jeans would be transformed into one of the most fashionable goods…

Continue reading →

How to choose and wash jeans and how to transform them?
Jeans - cult clothes. It seems that jeans were always. It is impossible to imagine how people did without them before. Surely in the wardrobe of each of you have…

Continue reading →

but not sprinkled

1 2 3 7

Jeans coming season. What are they?

Did you know that the name of the most fashionable and popular clothes “jeans” comes from the word Genoa (in English Genoa)? Yes, yes, that was how it was … About 160 years ago (in 1853), the enterprising Bavarian Levi Strauss, who emigrated to California, opened a workshop for making working clothes for miners there. Continue reading

Jeans: one and a half century frantic success

Who could have imagined that a very young tailor, originally from Bavaria, would lay the foundations of world fashion trouser half a century ahead. And even more.

His name was Levi Straus. Seventeen years old, he left his homeland in order to settle in New York. But in the middle of the last century, the gold rush abandoned him in San Francisco, where tens of thousands of gold and luck seekers gathered. Continue reading

Maybe Levi’s were not the first

In the Roman Museum of Rizorgimento, which was solemnly opened after a 20-year renovation in the presence of President Champi, Giuseppe Garibaldi’s hiking trousers attracted everyone’s attention, in 1860, the national hero of Italy landed in the marchers in Szegli mars in a campaign at the end of the 17th year, in a campaign at the 17th-17th decade of the 17th decade of the 17th decade of the 17th decade of the 17th decade. Sami union countries. Continue reading

1 2 3 7
The basic Instinct
The basic Instinct In 1750, a certain John Holker created the “Book of Samples” of the textile industry of France, in which eight models of trousers were depicted, strongly resembling…

...

The whole world has learned about Turkish denim
The magazine "Sports & Jeans Wear" once again took its place in those markets that are of great importance for the industry. First of all, at the exhibitions, the latest…

...

Jeans: less banned - more creative!
Jeans for many years were part of the American "uniform": you can hardly find an American, in whose wardrobe there is no at least one pair of jeans. They are…

...

Couture jeans
In 1841, Levi Straus, a native of the German town of Buttenheim, went to look for a fortune in the New World. After living in New York for 6 years,…

...