Maybe Levi's were not the first
In the Roman Museum of Rizorgimento, which was solemnly opened after a 20-year renovation in the presence of President Champi, Giuseppe Garibaldi’s hiking trousers attracted everyone’s attention, in 1860, the…

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Jeans for a developed socialism, or How was the fabric tempered?
In the era of developed socialism (1971−1991) the deficit was just total. He faithfully served the party in keeping people in obedience. “Make love, not war,” the hippies called in…

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Jeans will come to change the suit of radiation protection
Very soon, the sellers working in the sections of denim clothing will not make rounded eyes when they hear a request to put on jeans with radiation protection. They will…

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was transformed into

13 facts from the history of jeans

For their short history, the five-piece trousers managed to capture the minds and hearts of millions of people of different ages, sex, height and build. Today it is clothing for work and leisure, which is worn by everyone – from the janitors to the presidents.

What just were not jeans! And working clothes for American cowboys and gold miners, and a symbol of prestige and wealth among Soviet golden youth of the era of stagnation, and the sign of hippies, and the attribute of rock musicians. But how much do we know about them? Here are just some of the facts from the famous biography of jeans. Continue reading

LICENSES

Company Diesel has grown from a company engaged in the production of ordinary jeans and clothing, to the world brand, offering the maximum of creativity and novelty. Patent is a natural way to increase the supply to the buyer. Licensed Diesel products are 100% Diesel. It completely reflects the design, character and spirit of the company.

At the moment, the license agreement includes:

1. Diesel Sunglasses, (Safilo, Italy),

2. Diesel Shoes (Global Brand Marketing, USA) Continue reading

Yeah hello jeans!
Jeans are an integral part of the wardrobe of every modern person. These are clothes that you can wear both at work and at a party, and, most importantly, jeans…

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Jeans ... Why do we love them?
Jeans were, are and will be ... I wanted to write what they would be, but probably I will just say: they were, are and will be! Explaining the phenomenon…

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Nonstandard classic or windy fashion?
The classic cut of jeans presupposes a double line, 2 pockets on the back, 3 in front, rivets on corners of pockets and blue denim, eternal, like the love of…

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How to choose a jeans on the figure?
Jeans are our everything! Judge for yourself what other clothes are so practical that you can wear them all year round, she is always in fashion, honored by both schoolgirls…

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