The whole world has learned about Turkish denim
The magazine "Sports & Jeans Wear" once again took its place in those markets that are of great importance for the industry. First of all, at the exhibitions, the latest…

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How to care for jeans?
Jeans are not only comfortable and practical. Much to the delight of lovers of this in every sense worthy clothing, its choice is now extremely wide, for every taste, wallet,…

Continue reading →

How to choose a jeans on the figure?
Jeans are our everything! Judge for yourself what other clothes are so practical that you can wear them all year round, she is always in fashion, honored by both schoolgirls…

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SAVE YOURSELF

Jeans: one and a half century frantic success

Who could have imagined that a very young tailor, originally from Bavaria, would lay the foundations of world fashion trouser half a century ahead. And even more.

His name was Levi Straus. Seventeen years old, he left his homeland in order to settle in New York. But in the middle of the last century, the gold rush abandoned him in San Francisco, where tens of thousands of gold and luck seekers gathered. Continue reading

13 facts from the history of jeans

For their short history, the five-piece trousers managed to capture the minds and hearts of millions of people of different ages, sex, height and build. Today it is clothing for work and leisure, which is worn by everyone – from the janitors to the presidents.

What just were not jeans! And working clothes for American cowboys and gold miners, and a symbol of prestige and wealth among Soviet golden youth of the era of stagnation, and the sign of hippies, and the attribute of rock musicians. But how much do we know about them? Here are just some of the facts from the famous biography of jeans. Continue reading

Philosophy of season

Have you ever realized that you, the youth of today, are subjected to the dangers of aging?

By 2050, 30% of the world’s population will already be over 60. And this probably includes Vas. Do you really want Vas to have wrinkles around the eyes, hair in the ears and not be able to have casual sex every day? Do you really want to start the day when you become completely unfashionable and start to complain about the weather? Of course not! Continue reading

The whole world has learned about Turkish denim
The magazine "Sports & Jeans Wear" once again took its place in those markets that are of great importance for the industry. First of all, at the exhibitions, the latest…

...

How to care for jeans?
Jeans are not only comfortable and practical. Much to the delight of lovers of this in every sense worthy clothing, its choice is now extremely wide, for every taste, wallet,…

...

Jeans for a developed socialism, or How was the fabric tempered?
In the era of developed socialism (1971−1991) the deficit was just total. He faithfully served the party in keeping people in obedience. “Make love, not war,” the hippies called in…

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Jeans - clothes cult
It seems that jeans were always. It is impossible to imagine how people did without them earlier. Naverniak in a wardrobe each of you has a pair of jeans, and…

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