LICENSES
Company Diesel has grown from a company engaged in the production of ordinary jeans and clothing, to the world brand, offering the maximum of creativity and novelty. Patent is a…

Continue reading →

Jeans: one and a half century frantic success
Who could have imagined that a very young tailor, originally from Bavaria, would lay the foundations of world fashion trouser half a century ahead. And even more. His name was…

Continue reading →

Jeans coming season. What are they?
Did you know that the name of the most fashionable and popular clothes "jeans" comes from the word Genoa (in English Genoa)? Yes, yes, that was how it was ...…

Continue reading →

production level

Colins plans growth in Europe through Bigstar

The Eroglu Group plans to sell the Bigstar brand in Europe in five years to exceed 300 million euros. The Eroglu Group has already achieved great success on the Russian market thanks to the brand Colins, and for success on the European market, it chose to buy the Swiss brand Bigstar. The “Bigstar” brand is one of the most popular European brands, and the right to use its name was acquired by the “Eroglu” group for 10 million euros.

The owner of the Eroglu group spoke at an international press conference at the bigstar general center in Germany. He said that the last years were very hard for the Bigstar brand due to some strategic management mistakes. Continue reading

How to care for jeans?
Jeans are not only comfortable and practical. Much to the delight of lovers of this in every sense worthy clothing, its choice is now extremely wide, for every taste, wallet,…

...

Forever Jeans
Trendy jeans. There is a joke that girls usually worry about three problems: "how to lose weight," "all men are bastards," and "nothing to put on." The first two are…

...

The oldest jeans in the world for $ 46 thousand
Time can transform ordinary shahterskie pants in a unique exhibit. What happened to Levi's jeans, dug out by chance in 1998 out of the ground in Nevada during private land…

...

Denim story
Jeans appeared on the light in the middle of the XIX century - a simple piece of hand-woven fabric. Sturdy pants, which do not allow dust and dirt to pass…

...