Jeans: less banned - more creative!
Jeans for many years were part of the American "uniform": you can hardly find an American, in whose wardrobe there is no at least one pair of jeans. They are…

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Jeans: one and a half century frantic success
Who could have imagined that a very young tailor, originally from Bavaria, would lay the foundations of world fashion trouser half a century ahead. And even more. His name was…

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Jeans: one and a half century frantic success
Who could have imagined that a very young tailor, originally from Bavaria, would lay the foundations of world fashion trouser half a century ahead. And even more. His name was…

Continue reading →

production level

Colins plans growth in Europe through Bigstar

The Eroglu Group plans to sell the Bigstar brand in Europe in five years to exceed 300 million euros. The Eroglu Group has already achieved great success on the Russian market thanks to the brand Colins, and for success on the European market, it chose to buy the Swiss brand Bigstar. The “Bigstar” brand is one of the most popular European brands, and the right to use its name was acquired by the “Eroglu” group for 10 million euros.

The owner of the Eroglu group spoke at an international press conference at the bigstar general center in Germany. He said that the last years were very hard for the Bigstar brand due to some strategic management mistakes. Continue reading

Jeans coming season. What are they?
Did you know that the name of the most fashionable and popular clothes "jeans" comes from the word Genoa (in English Genoa)? Yes, yes, that was how it was ...…

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How to wear jeans
Never give your jeans dry cleaning. Chemicals will quickly make a rag out of them. About 95% of jeans are sold out vyvarennymi, therefore, the interaction of chemical substances will…

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Jeans - clothes cult
It seems that jeans were always. It is impossible to imagine how people did without them earlier. Naverniak in a wardrobe each of you has a pair of jeans, and…

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Style. The texture. Size
With jeans is not always so: I measured and bought. It would be nice, going into the shop, to be fully armed: know the model, color, and in the ideal,…

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