How to hem jeans?
I try on jeans in the store, they sit cool like a glove, but here’s the problem: longish. Of course, you can cut it off, but then that beautiful edge…

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Maybe Levi's were not the first
In the Roman Museum of Rizorgimento, which was solemnly opened after a 20-year renovation in the presence of President Champi, Giuseppe Garibaldi’s hiking trousers attracted everyone’s attention, in 1860, the…

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Jeans encyclopedia
Velvet - durable wear-resistant fabric on cotton basis with vertical grooves formed by additional weft threads. It is widely used in the manufacture of denim-style clothing. WEIGHT denim fabric -…

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Every season they travel the world

How to choose the right jeans?

Jeans are our favorite clothes. They can always look dressed not bad, to the place, to demonstrate their taste and attitude to life.
By what jeans you choose, you can say a lot about you. You can immediately see what style of clothes you prefer, whether you know how to wear these clothes and how attentive you are to details. Continue reading

Jeans: one and a half century frantic success

Who could have imagined that a very young tailor, originally from Bavaria, would lay the foundations of world fashion trouser half a century ahead. And even more.

His name was Levi Straus. Seventeen years old, he left his homeland in order to settle in New York. But in the middle of the last century, the gold rush abandoned him in San Francisco, where tens of thousands of gold and luck seekers gathered. Continue reading

PRODUCTS

Diesel Diesel does not follow typical trends. Diesel’s style is genuine in his fashionable fantasies, progressive and at the same time a little racial, but he always reflects a special relationship to the details and focuses attention on the excellent quality of the selected materials and production techniques. Diesel collections anticipate general trends and do not react to them, giving the main emphasis on quality. All of these independent working methods within the company are transformed into a lifestyle – Diesel style. Continue reading

How to choose and wash jeans and how to transform them?
Jeans - cult clothes. It seems that jeans were always. It is impossible to imagine how people did without them before. Surely in the wardrobe of each of you have…

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Philosophy of season
Have you ever realized that you, the youth of today, are subjected to the dangers of aging? By 2050, 30% of the world's population will already be over 60. And…

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JEANS - FREEDOM OF ELECTION TECHNOLOGY
Technology Nuances Old, world-like, American jeans, it appears, not so much American, not so old, yes, and they received their present naming only in 1960 by a strong-willed decision of…

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Yeah hello jeans!
Jeans are an integral part of the wardrobe of every modern person. These are clothes that you can wear both at work and at a party, and, most importantly, jeans…

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