Jeans - history, modernity, recent trends
In 1969, the magazine "American Fabrics" published a article in which he predicted that in the very near future jeans would be transformed into one of the most fashionable goods…

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How to distinguish branded jeans from a surrogate?
Deciding to buy jeans, do not rush to grab the first available. It is better to carefully measure a few pairs. And you will see that your work is not…

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Style. The texture. Size
With jeans is not always so: I measured and bought. It would be nice, going into the shop, to be fully armed: know the model, color, and in the ideal,…

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Demand for jeans appeared

JEANS – FREEDOM OF ELECTION TECHNOLOGY

Technology Nuances

Old, world-like, American jeans, it appears, not so much American, not so old, yes, and they received their present naming only in 1960 by a strong-willed decision of Levi Strouss. And to this day they are part of an increasingly popular casual style in fashion, the followers of which can be found on a walk in the park, a “no-tie” meeting and an official reception. Well, a carelessly hidden label of some of the brands is able to make proper impression on any level. Continue reading

Colins plans growth in Europe through Bigstar

The Eroglu Group plans to sell the Bigstar brand in Europe in five years to exceed 300 million euros. The Eroglu Group has already achieved great success on the Russian market thanks to the brand Colins, and for success on the European market, it chose to buy the Swiss brand Bigstar. The “Bigstar” brand is one of the most popular European brands, and the right to use its name was acquired by the “Eroglu” group for 10 million euros.

The owner of the Eroglu group spoke at an international press conference at the bigstar general center in Germany. He said that the last years were very hard for the Bigstar brand due to some strategic management mistakes. Continue reading

Philosophy of season

Have you ever realized that you, the youth of today, are subjected to the dangers of aging?

By 2050, 30% of the world’s population will already be over 60. And this probably includes Vas. Do you really want Vas to have wrinkles around the eyes, hair in the ears and not be able to have casual sex every day? Do you really want to start the day when you become completely unfashionable and start to complain about the weather? Of course not! Continue reading

Jeans - clothes cult
It seems that jeans were always. It is impossible to imagine how people did without them earlier. Naverniak in a wardrobe each of you has a pair of jeans, and…

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How to distinguish branded jeans from a surrogate?
Deciding to buy jeans, do not rush to grab the first available. It is better to carefully measure a few pairs. And you will see that your work is not…

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Jeans - what can you do with them?
How to choose jeans First of all, decide on the color and style, and then go on with new clothes. Do not try to exercise independence among the shelves with…

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How to choose the right jeans?
Jeans are our favorite clothes. They can always look dressed not bad, to the place, to demonstrate their taste and attitude to life. By what jeans you choose, you can…

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